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Today, the resurgent Seat brand is selling better cars than at any time in its history.

In large part, that’s because it is one of the brands owned by the VW Group. Underneath, all of the cars it sells are strongly related to similar models sold by Volkswagen itself, or the likes of Skoda and even Audi. If you are buying a Leon, for example, the hardware will be similar to that of the Golf, Octavia and A3.

But while Seat makes the most of this tie-up to offer everything from city, small and family cars, including estates, through to a full range of SUVs, it also adds in its own slice of character, both with its distinctive styling approach and because its engineers generally tune the cars to deliver sportier handling.

While all of its cars are decent, it is the SUVs that stand out. The Arona and Ateca are among the class leaders and have enjoyed triumphs at the What Car? Awards.

SEAT

Seat is to rebrand the cleanest of its Ecomotive models with an extra 'E'. The cars with the lowest CO2 rating and best average economy will be called E Ecomotive. Seat's new naming system is similar to sister-company Volkswagen's approach with its Bluemotion range.

VW uses the Bluemotion name to highlight the cleanest cars from its ranges and Bluemotion Technology to denote the next best. Seat has decided to change the branding to mark the arrival of its latest 92g/km Ibiza supermini.

Seat is to rebrand the cleanest of its Ecomotive models with an extra 'E'. The cars with the lowest CO2 rating and best average economy will be called E Ecomotive.

Seat's new naming system is similar to sister-company Volkswagen's approach with its Bluemotion range. VW uses the Bluemotion name to highlight the cleanest cars from its ranges and Bluemotion Technology to denote the next best. Seat has decided to change the branding to mark the arrival of its latest 92g/km Ibiza supermini.

Seat's Eco models get 'E' branding

*   New branding for greenest models
*   E Ecomotive designates the cleanest cars
*   Marks the arrival of 92g/km Ibiza

NEW REVIEWS:

Seat's Eco models get 'E' branding

* New branding for greenest models * E Ecomotive designates the cleanest cars * Marks the arrival of 92g/km Ibiza...

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